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Paid Performance Agency · Estonia

We scale
paid trafficfor
direct-to-consumer brands.

Subscriptions, digital products, and e-commerce.
Reporting is based on CPA, ROAS and LTV.

$8.4M

2025 Draft Budget

12

This year's verticals

4.1×

Average ROAS for
active accounts

What we do

Seven business lines, one P&L.

Paid Social

Meta · TikTok

01

Full-funnel campaigns using server-side data (CAPI, Events Manager). We test creatives, audiences, and bidding strategies simultaneously.

Google Ads

Search · Pmax · YouTube · UAC

02

First-party data from attribution windows aligned with your LTV curve.

Native & Programmatic

Taboola · Outbrain · System1

03

We have an in-house design and motion team. Our iteration cycle is 2–4 days. We do not share our concepts externally.

RSOC

Google Search feed arbitrage

04

Paid social and native traffic to AFD-monetized landing pages. Feeds from System1, Sedo, and Bodis, plus custom advertorials tailored to each GEO.

Affiliate & CPA

Tonic · Mobstra · Networks

05

Direct contracts with Tonic, Mobstra, and the affiliate network. Revshare or hybrid.

In-house creative

Tonic · Mobstra · Networks

06

We have an in-house design and motion team. Our iteration cycle is 2–4 days. We do not share our concepts externally.

Our products
& Development

Ventures · Dev · Partners

07

We will soon be launching partnership services for our network of operators and brands. Stay tuned.

We can handle the development of your product or mobile app—from concept and architecture to the initial release.

07

Selected cases

The numbers speak for themselves.

These case studies have been anonymized and generalized based on internal data. Client names and specific figures are not disclosed in accordance with the NDA.

Wellness · CEE · PL · SK · HU · CZ

Wellness- Subscription app

We scaled from $300/day to $8,000/day on Meta in 6 months. $2.4 million in subscription revenue across 4 regions in 8 months.

$300→$8K

budget per day for 6 months

$2.4M

subscription income

< LTV/3

CPA all the time

D2C · США · United States

D2C subscription box

Meta and Google in tandem. Blended ROAS: 3.2× in the 3rd month, 4.1× in the 6th (cohort).

14 000

paying subscribers

4.1×

ROAS in the 6th month

12–15

new creative concepts/week

Who we work with

Let's be honest about
who we're a good fit for.

We turn down projects where we can’t deliver results. If you’re not a good fit, we’ll let you know right away during our first call.

Suitable
  • Brands with a monthly budget of $20K–$200K
  • Verticals: subscriptions, e-commerce
  • Proven product-market fit and conversion track record
  • Tier-1 GEO: US, UK, AU, EU
  • Tier-2 GEO: East Europe
Not suitable
  • — Pre-revenue brands without conversion data
  • — Brand awareness campaigns (reach, CTR)
  • — Full-service requests (organic, PR, content)

How we work

From the first call to the first campaign.

No drawn-out onboarding processes. If there’s something to scale, we get it up and running quickly.

Get started now
01
Introduction

30 minutes

You tell us about your current setup, the numbers, and what isn't working. We'll be honest about whether we can help.

02
Audit and Proposal

5 working days

We gain access to accounts, identify bottlenecks, and send a written plan with metrics and pricing.

03
Launch

10 working days

The first TV campaigns will air within 10 days of signing. Reports will be provided weekly starting from the first day.

  • Taboola
  • Tonic
  • System1
  • RevContent
  • Sedo
  • Bodis
  • In-App Traffic
  • Meta
  • Google Ads
  • TikTok
  • Taboola
  • Tonic
  • System1
  • RevContent
  • Sedo
  • Bodis
  • In-App Traffic
  • Meta
  • Google Ads
  • TikTok

Contact

Please send us
your figures.

Current budget, CPA, and scaling constraints. We’ll get back to you with a concrete plan within 48 hours.

contact@breakingbadou.com

Join our team

We are looking for
media buyers.
Real budgets,
transparent payouts.

You get the infrastructure, the design, and the data—the rest is up to you.

What you get
  • In-house design department — creative work delivered the same or next day
  • Progressive revenue share — your earnings depend on your scale
  • Full infrastructure: private servers, custom browsers, card solutions
  • Real-world reporting, no vanity KPIs
Who we're looking for
  • — 1+ year of scaling experience with Meta, Google, or TikTok, starting at $1K/day
  • — Verticals: subscriptions, finance, sweepstakes, search feed
  • — Working knowledge of English
  • — Fully remote, any location